Apple Discontinues Four iPhone Models After New Launch

September 12, 2025 | 12:30 |9007

After introducing the new iPhone 17 lineup, Apple discontinued four smartphone models — iPhone 15, iPhone 15 Plus, iPhone 16 Pro, and iPhone 16 Pro Max. This was confirmed by information posted on the company’s official website.

Now, these models can only be purchased from third-party retailers. The current official lineup includes only the iPhone 16, iPhone 16 Plus, and iPhone 16e.

On September 9, at the Steve Jobs Theater in Apple Park, the company held its traditional September product presentation. Apple unveiled the new iPhone Air and the iPhone 17 lineup. The company also updated the Apple Watch and AirPods Pro.

On the day of the new product launch, Apple’s stock price fell by 1.48%. The lowest price per share reached $233.3.