Bright finale of Kids Expo: children’s joy as a component of economic success
24.08.2025 | 23:45 |The international exhibition and fair "Kids Expo: All For Kids" completed its three-day work in Ashgabat with a spectacular holiday, leaving vivid memories for young visitors and their parents. However, behind this atmosphere of fun and involvement lies a significant economic effect and important trends in the development of the children's industry.
From the first minutes until the final chord, the exhibition was seething with life. The joyful laughter of children, who enthusiastically participated in numerous shows, master classes and interactive zones, became the best illustration of the success of the event.
Parents, who not only recorded every moment on their phone cameras, but also happily joined in quests and communication with sellers, mentors and animated characters, became direct participants in this great celebration of childhood.
However, despite the prevailing festive atmosphere, "Kids Expo" was first and foremost a large-scale economic platform. It brought together numerous institutions, companies, educational centers and organizations specializing in goods and services for children.
The exhibition became an effective tool for promoting domestic manufacturers, demonstrating export potential and strengthening international cooperation in the key area of the children's industry for the economy of any country.
The organizers managed to create a unique space where visitors felt not like customers, as in a store, but welcome guests, like relatives.
This approach, deeply rooted in the very essence of business aimed at children, provided a trusting and friendly atmosphere conducive to establishing contacts and concluding agreements.
The educational component that was clearly visible at the exhibition deserves special mention. It was the interactive educational programs, lectures and master classes that became one of the most attractive types of exhibition content.
Along with a wide range of goods, food products and all kinds of offers for families with children, it was the educational stands that generated the greatest interest and involvement. Events such as the sumo robot battle from the educational center "CreaKid", programming quizzes and AI competitions from "Baky Tylla", game development presentations from "Sanly Bilim", as well as lectures and seminars on robotics from various centers, clearly demonstrated the importance of investing in the future generation.
The final day of the exhibition became the culmination of the event, turning into a real festival. The theatrical concert show "KidsExpo's Magic Fairy Tale" erased the boundaries between the stage and the auditorium, involving everyone in the general festive action. Animators, whom the children literally took "captive", fiery music and dancing created an unforgettable atmosphere.
The diverse closing program included a costume parade of animators, a marathon of fast crawling for babies, fascinating master classes "Dino Time", "In the Animal World", "In the Rhythm of the Universe", "Elementary!", "Ocean Pulse", "Anatomy", "Camera! Action! Science!" and "Slime Lab" from the agency "JAM Creative".
The kids were especially interested in the cyber zone with quizzes and competitions, as well as the augmented and virtual reality zones. For those who love reading, there was a book fair and literary quizzes.
In addition, useful lectures and seminars for parents were organized by the Modern and IntellectDom centers, as well as the State Association for Veterinary Services. In the creative workshop zone, everyone could create a toy with their own hands, paint a shopper or make jewelry.
"Kids Expo" confirmed its importance not only as a bright and joyful event for children, but also as an effective platform for business development, innovation exchange and strengthening international cooperation in a key area of the children's industry, laying a solid foundation for future success.
ORIENT